Retained Learnings

Retained Learnings

Share this post

Retained Learnings
Retained Learnings
RL80: Why I Become an Entrepreneur

RL80: Why I Become an Entrepreneur

No idea how I haven't written about this yet

Brendan Aronson's avatar
Brendan Aronson
Nov 14, 2023
∙ Paid

Share this post

Retained Learnings
Retained Learnings
RL80: Why I Become an Entrepreneur
2
Share

I can’t believe I’ve never written about why I became an entrepreneur.

It’s core to my identity and I get asked the question all the time.

In this week’s post, I’ll explain a bit of the logic and rationale behind declining a giant paycheck to go work at Goldman Sachs - why I instead decided to pursue entrepreneurship.

Retained Learnings is a reader-supported publication. To receive new posts and support my work, consider becoming a free or paid subscriber.

The Day My Father Died

In 2018, I transitioned out of the Marine Corps and into an internship in finance at Goldman Sachs.

I was getting ready to head to Wharton in the fall, and I remember the conversations I had with my dad in the first weeks on the job at Goldman.

He was so excited about me being in finance and at a prestigious firm like Goldman.

At that stage of his life, he was extremely poor. He had struggled with alcoholism, relapsing after >25 years of sobriety.

He was a fantastic person, friend, mentor, and father despite hi…

Keep reading with a 7-day free trial

Subscribe to Retained Learnings to keep reading this post and get 7 days of free access to the full post archives.

Already a paid subscriber? Sign in
© 2025 Brendan Aronson
Privacy ∙ Terms ∙ Collection notice
Start writingGet the app
Substack is the home for great culture

Share